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The idea for Latitude had been buzzing around our heads for a while. We wanted a home, a place to call our own. A place where women were first, always. A place to hang out with like minded individuals, to inspire, motivate and support each other. A place to find the best kit, to get out there and get on with doing what we love.

There is no stopping today's female adventurers whether biking, hiking, skiing, surfing, whatever your pursuit we get outdoors, get hot, sweaty, dirty and have the BEST time.

You won't find endless lists of gear at Latitude. But you will find a carefully curated selection of the best kit and inspiring brands who meet our criteria.


Outdoor apparel for the conscious female

We curate the best outdoor gear for the conscious female adventurer. Whether it’s walking the dog in the rain or hiking a mountain in the alps, even making a cup of tea can be an adventure for us. We’re here to give you the best, tried and tested options providing you with as much information about your kit as possible, so that you can make choices that are right for you.


The best collection of curated women's outdoor gear online

We are a community of women who believe in better, we love our adventures as much as we love the kit we have them in. We are your answer to high quality womens outdoor attire, we are a slow, not a fast fashion retailer and while exploring landscapes we are changing them too.



Adventure seekers who believe there’s a better more sustainable way to buy

Community is at our core, solo adventures are great but way better with friends

Freedom and empowerment to make informed choices


We've carefully selected the brands we work with, and hope you like them too.